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Manufacturing Executive Leadership Journal

Subscribers and contributors to the Journal are manufacturing leaders from such prestigious companies as Dell, Ingersoll-Rand, IBM, Siemens, Lockheed Martin, Nestle, General Dynamics, Coca Cola, and many more.

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Subscribe to the Manufacturing Executive Leadership Journal

  • Timely, relevant insight on manufacturing issues, written by industry leaders, for industry leaders
  • Unique content on such key topics as sustainability and tomorrow’s workforce
  • Six bi-monthly, advertising-free issues rich in information and ideas, all in a clear, easy-to-read format
  • Available in a format you prefer: Print, Digital and iPad app

Subscribe

Subscribe to the Manufacturing Executive Leadership Journal

  • Timely, relevant insight on manufacturing issues, written by industry leaders, for industry leaders
  • Unique content on such key topics as sustainability and tomorrow’s workforce
  • Six bi-monthly, advertising-free issues rich in information and ideas, all in a clear, easy-to-read format
  • Available in a format you prefer: Print, Digital and iPad app

Manufacturing Executive - The Global Community for Manufacturing Leadership

The Global Community for Manufacturing Leadership

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Manufacturing Executive 2011 Education Series

In partnership with the Cambridge University Institute for Manufacturing (IfM), and in collaboration with Cisco, Manufacturing Executive presents a series of quarterly executive education online seminars.

In partnership with the Cambridge University Institute for Manufacturing (IfM), and in collaboration with Cisco

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SEMINAR III - Service Innovation

Available: On-Demand

Business Model Innovation in Services: Creating New Value


The business of manufacturing is not just about making and selling products anymore. The creation of new value-added services holds the prospect of additional revenue opportunities and more satisfied customers for the world’s manufacturing companies. Yet many of these services are complex to design and deliver, involving new business-to-business collaborations and networks. Innovative business models are now needed, enabled by powerful technologies, that will help companies create and capture this new value – and may sometimes radically change the way industry sectors work.

Underlying the shift is service business model innovation - continually searching for new ways to create and capture value. Often enabled by technology, some service business model innovations have radically changed the way industry sectors work.

Join us for the next exclusive seminar in our Manufacturing Executive Education Series when Professor Andy Neely, Director of the Cambridge Service Alliance, will reveal the latest research findings from a yet-to-be published white paper on “Service Business Model Innovation in the 21st Century*”. Drawing on in-depth case studies from a wide range of public and private sector organizations, this new research explores the how, what and why of service business model innovation, and provides exclusive insights into new ways to provide, implement and employ complex service systems.

The Seminar will cover key strategic issues including:

  • Why and how are manufacturers innovating new service business models?
  • Exploring the barriers to successful business model innovation and the key enablers of success.
  • Discovering how the service eco-system within which firms operate influences the evolution of business models.

Manufacturing Executive will also be joined by senior leaders from IBM Global Business Services and Cisco Systems on the webinar, providing an industrial perspective on what drives the development of new innovative service business models in their companies.

Seminar delegates will learn:

  • What is service business model innovation and why does it matter?
  • What drives service business model innovation?
  • What are the key success factors for new service business models?
  • What are the key challenges when implementing a new service business?

This exclusive Manufacturing Executive webinar will be the first worldwide preview of the Cambridge Service Alliance’s new white paper – “Service Business Model Innovation in the 21st Century” - to be officially launched on Wednesday 21 September at the Grand Challenge in Service Week Industry Conference, Cambridge, UK.

Moderated by:

Paul Tate
Manufacturing
Executive

Seminar Speakers:

Prof. Andy Neely
Cambridge
Service Alliance

Sam Seddon
IBM Global
Business Solutions


Access the IfM Service Innovation Materials and Learn More
The IfM materials are for ME Premium Members only.